Where will U2 be in 2012 ?

Bono answers the tough questions with tough answers. U2 are about to release their most expansive reissue project yet, for 1991’s Achtung Baby (Super Deluxe Edition – the album where they traded in earnest uplift for funk, noise, sex, irony and self-doubt. So how does this lavish look back square with the band’s old lyric “You glorify the past when the future dries up”?

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Bono / Nick Walker 2011Bono answers the tuff questions with tuff answers. U2 are about to release their most expansive reissue project yet, for 1991’s Achtung Baby (Super Deluxe Edition – the album where they traded in earnest uplift for funk, noise, sex, irony and self-doubt. So how does this lavish look back square with the band’s old lyric “You glorify the past when the future dries up”?

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HH and the wild influcence

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I always knew that if you wanted to become great at your craft, you had to know the masters, or were lucky enough to be a prodigy. I will say it straight out that I’m no prodigy, therefore, I had to learn my craft of being an art director from the ground up. That’s right, watching Saturday morning cereal commercials, in the mid-70s no less, impeded by cartoons such as Looney Tunes or Hong Kong Phooey. Luckily, my parents, my mom and stepfather, were academics, which lead me to travel and live in Europe as a young kid. Those experiences have stayed with me and helped me build a knowledge base of design. Added to the fact, my father’s an architect and has a voracious, creative appetite. It’s no wonder I turned out the way I did.

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1991 Could that be ?

Eric claims that 1991 could be the final year of great music. We wonder if that could be the case. Music has changed over the years. For sure RAP has made their presence stronger and some might wonder if ROCK is dead ? Well Rock never dies, rock only matures and grows into something new. Rock is here for ever and 1991 was just the start of something different.

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Music is my lifeblood. It’s a plain and simple fact. From Bowie to The Cure to Nirvana to U2 and well beyond, I listen to a very eclectic group of genres. However, I’m no longer a consumer of music like I was in my post-college years. I still “listen” to newer bands, but have not been very impressed with recent releases. The last time we had a major shift change in music was in 1991.

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U2 and Steve Jobs

Well at one time Ipods featured U2 music – Steve has had an impact on many things in our life.

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Bono / Steve Jobs U2 fans have a special love for Steve Jobs. It was October 26, 2004 when Apple introduced the IPOD U2 Special Edition as part of a partnership between Apple, U2 and Universal Music Group (UMG) to create innovative new products together for the new digital music era.

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Track List published for Achtung Baby

Well sure you own at least one copy. Any U2 fan would say this must have been the best of the best. Well check out the complete track list and story

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Achtung Baby is the seventh studio album by rock band U2. It was produced by Daniel Lanois and Brian Eno, and was released on 19 November 1991 on Island Records. Stung by the criticism of their 1988 release Rattle and Hum, U2 shifted their musical direction to incorporate alternative rock, industrial, and electronic dance music influences into their sound. Thematically, the album is darker, more introspective, and at times more flippant than the band’s previous work. Achtung Baby and the subsequent multimedia-intensive Zoo TV Tour were central to the group’s 1990s reinvention, which replaced their earnest public image with a more lighthearted and self-deprecating one.

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Love October !

This is the month that music lives for. Rejoice in the sound of music and live as if tomorrow will never come for today you have song and wine and of course U2, rejoice life is full of laughter and sorrow and yet tomorrow is not far off if you believe in yesterday.

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Photos

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At the beginning of every October, I play this track. I don’t know why, but I just do. The song is a haunting song, consisting of 26 words and two themes. 

The first theme has to do with death. Obviously, it’s Bono’s reflection of a tree losing its leaves, which I think is a metaphor about losing his mother. The mother I feel he is speaking of is Mother Nature, stripping us bear of our emotional being as we take on winter. As I listen to the track, I envision a heavy, grey sky above me, almost suffocating. A lone tree, away from the forest on the horizon, stands naked before me.

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